Artificial Intelligence in eCommerce

eComchain’s built-in-AI uses advanced data analytics algorithm presenting the right offers, product recommendations, and relevant search results to shoppers from the moment they land on your site. Data science engine analyzes data available along with shopper context data (e.g. latest search, past orders, click stream, last product viewed) to present the product recommendations and other useful information prompting …read more

Building sales volume with Recommended Products

Are you looking for your customers to buy more from your online store? Recommended Products is essentially a form of suggestive selling and can help you grow the average order value of any given transaction, hence, increasing your overall sales. This technique of selling is also known as add-on selling. But first, how do you suggest a recommended product? Let’s …read more

Mobile First Indexing by Google

We are all aware of the rise in the use of smartphones and the mobile apps that increases the productivity when using smartphones. In 2016, a survey by BrightEdge quoted saying 57% of website traffic were from the mobile devices. Mobile indexing is where one types in a query and the results are displayed are based on Mobile method of …read more

Abandoned Shopping Carts

Cart abandonment is when an online shopper adds at least one product to their cart and then exits without making a purchase. Baymard Institute predicts these reasons – Extra Cost Didn’t want to create an account Checkout process was too long Total order was not mentioned Checkout page crashed or had errors Site was not PCI-DSS compliant Return policy …read more

Artificial Intelligence for eCommerce

Artificial intelligence, as the name suggests is the technology behind artificially recreating human intelligence, by making a software that understands repetitive human habits. Many e-commerce sites are leveraging concepts like predictive intelligence and contextual messaging simply to indulge the customer. One example of this is ‘Ask Eva’ by HDFC Bank. Account holders of the bank will be familiar with …read more