Managing Customer Groups
With this new functionality, merchants can now group their customers based on their business domains. A customer group is sort of a label that you can assign to customers and thus grouping them under certain criteria. Customer groups can be used, specifically, to send promotions and newsletters to a group of customers. rnrnThe associated demo will explain how customer groups can help merchants reach out to specific category of customers with a message or promotion unique to their line of business. Targeting segmented customers, using eComchain’s Customer Group feature, increases the customer visits to the site thus increasing the revenue specially when merchants have unique promotions with couple codes that can be used on the online store.