Increasing growth and revenue using Artificial Intelligence eCommerce
Artificial Intelligence (AI) is playing a key role in the retail world. It makes users take decisions faster and are able to determine what their requirements are. Fortune 500 companies are taking this technology into serious consideration. AI seems to be the future!
According to Gartner Report, 85% of interactions with a customer will be handled without a human by 2020.
With the help of AI, companies are able to personalise the customer experience. This is vital for companies in order to succeed. AI is able to predict what the customer wants and where he wants it.
Retailers are creating their own virtual buying assistants. E.g. Airlines are using it to show notifications to indicate price rise or price drops. Order fulfilment improvisations and conversion improvements through AI have to be cost effective for businesses to reduce redundant tasks.
Big Data plays a crucial role in finding the right customers from unstructured data and create incredible targeted user experiences. They have the potential to analyse large chunks of data and help in determining product attributes or hidden trends.