How email marketing can generate more revenue for an ecommerce business?

If you want your business to grow by leaps and bounds, running an email marketing is a must. A well-executed email strategy can help you boost brand and product awareness. It is still considered the most effective tool to reach your audience 1-1 basis. Things to keep in mind while preparing the list – Know your audience Know your …read more

With more and more companies opting for e-commerce platforms, all companies have wanted their store to rank first. With Google becoming more stringent with their SEO. Companies need to find innovative ways. Here are some pointers that can give companies an edge to increase website traffic – Target Influencers & partner with them Influencers are the bread and butter …read more

How e-commerce firms can increase website traffic?

Customer Retentions Strategy for ecommerce businesses

Create win-back campaigns In case you haven’t heard from your customers in a long time. This is a good strategy to use. Timing is critical say if your customers order every 3 months then a firm needs to run the campaign around the 90-day mark Loyalty Program Offering gift cards, sign up bonus and another merchandise is a better …read more

Check the parameters of the Product Page Every product page should consist of overview and title. A clear Display image along with a gallery of images. Unique and detailed description. Customer reviews, options and variants. Questions to be answered in the product catalog What is the product about? Does it solve a problem/ fulfills a need Why your product? …read more

Things to keep in mind before you create Perfect Product Page for an E-commerce Business

Strategic Ways Businesses can use Coupon Codes

Businesses these days are finding innovative ways to enhance sales and customer experience. One such way is remarketing and promotions via coupons. Here are some ways how businesses strategize – Cart Abandoned – Most firms face this issue of customers abandoning their carts and a better way to remarket or bring them back is by offering gift coupons on …read more

USP of a business – Every business should have a Unique Selling Proposition that’s what makes it unique and appealing to for every customer to buy its products. It is necessary to identify what makes your business stand out from the crowd. With pricing competition at an all-time high, retailers have to think outside the box when crafting a …read more

Competitive Pricing Strategies to help ecommerce businesses grow

Common mistakes most e-commerce firms make!

Know your costs Most businesses expand too fast too soon and keep accumulating debt without worrying about the bottom line. The fundamental rule of every business is to start small and avoid accumulating debt. Update pricing on a regular basis For any business to grow in the long term, it is important for them to update their pricing on …read more