Posts for March 2018

  Customer is at the checkout page and is about to make a purchase. You can either let him make a purchase or entice to him to buy a higher priced product. product recommendations are responsible for an average of 10-30 percent of gross e-commerce revenues. Below are some strategies brands can use – Upselling vs. Cross-Selling According to Kissmetrics, …read more

  2018 biggest trend is all about personalization. According to stats 81% of consumers want brands to understand when to approach them and when not to. Infosys states 74% percent consumers feel frustrated when website content is not personalized. Personalization-Based Predictive Recommendations – Predictive intelligence is where recommendation engines predict the products that a customer wants based on the shopper’s …read more

  We are all aware of the rise in the use of smartphones and the mobile apps that increases the productivity when using smartphones. In 2016, a survey by BrightEdge quoted saying 57% of website traffic were from the mobile devices. Mobile indexing is where one types in a query and the results are displayed are based on Mobile method …read more