E-commerce integration with ERP applications
An abundance of built-in useful features meeting your long-term business goals is a prime factor while deciding on an e-commerce platform. Narrowing the gap between an Enterprise Resource Planning (ERP) and eCommerce software supplies both the participating systems with real-time and synchronized data. Centralized information benefits the entire organization. For example, marketing and sales teams can create powerful analytical reports to help them make calculated and informed decisions. The eCommerce staff and customers can both take advantage of reliable and accurate inventory record. There is also a detailed account tracking mechanism and personalization, automatically delivering customers their order status, order history, and shipping data.
In a typical Business-to-consumer (B2C) platform, you need to be able to integrate individual consumer data in a more personalized way with respect to the data coming in and going into the backend ERP systems. This kind of a robust customer service solution and handholding when compared to what the usual Business-to-Business (B2B) customers need, demands expansion in the warehouse space for inventory or leverage drop shipping options. This is possible only by integrating your B2C eCommerce to your ERP software.
With eComchain, any B2C website’s data management becomes flawless due to the real time integration with ERP systems, providing the entire repository only in one place. eComchain’s integrated and scalable B2C eCommerce architecture, allows your customers to access your online store from any device, at their convenience.
The following are some of the salient features of integrating your B2C eCommerce to your ERP software:
- Reduction in the overall business cost –With the self-service option provided to all your customers, there will be fewer manual orders and order input errors by the IT staff working on the development of any website, giving them much more free time for them to focus on other important aspects of your business.
- Increase in the overall global sales – With multiple global marketplaces and social media platforms, products and catalogs can be more easily found online, which is a huge sigh of relief for the marketing teams of any organization.
- No downtimes for the business: Customers visiting your integrated B2C store can view real-time information on products, stock levels, pricing and place orders directly into their account 24/7 – 365 on your ERP without you having to manage any step of the process.
eComchain’s ERP integrated eCommerce for B2C eliminates some of the most common customer problems of uploading thousands of product SKUs and records. An integrated e-commerce platform literally synchronizes all the product, pricing, and customer data instantly from the company’s ERP, saving countless hours of work. Similarly, the whole order and invoicing process is automated, saving employees the trouble of copying everything back and forth.
Another important aspect is Price Management for all the different kinds of customers who qualify for lower pricing tiers. When the back-office software is fully integrated, these customers will receive the most accurate prices for their profiles suiting their needs.
Customers can also request special pricing terms, and an integrated system can offer more payment methods to accelerate invoice payments. eComchain’s platform has a built-in integration to more than a dozen popular payment gateways and processors around the world. This is turn fosters better conversion rates for all the B2B and B2C websites, resulting in more net revenue due to reduced costs and increased sales.
The seamless out-of-the-box ERP integration of eComchain helps in transferring information from the company’s store or stores directly to the ERP software system and vice versa. This means automated orders, fulfillment, returns, real-time inventory updates, low stock alerts and a host of other benefits.
To learn more about a complete ERP-integrated B2B2C platform and explore the various out-of-the-box built-in B2B features that we can offer, please start your free trial with eComchain at https://ecomchain.com/try-free-ecomchain or contact us at info@ecomchain.com
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